Tuesday, May 13, 2014

EDGE53 (@EDGE53GH) Rebrands Company, Unveils New Logo And Tag Line

EDGE53, an Events Production and management company has prepared for the future by making a forward-thinking announcement to take the company to the next level. As the media landscape becomes more complex by the day, EDGE53 has diversified its capabilities beyond its core skills in Event Management and looking to deliver genuine integrated thinking to Brands and Services in Ghana and beyond.

During a conversation with the CEO, Yaw Amponsah Debrah he mentioned that, “The goal is to elevate the core attributes of EDGE53 which will allow the company to move far beyond its core capabilities and into new markets that will include BTL and ATL Advertising, Digital Marketing, Media Planning and Buying, Public Relations and Market Strategy development as well as Events Management.

Yaw further stated that; As the company is continuing to grow, leadership has made several changes to keep up with demand and plan for the future.
The first component of the new brand identity is the revision of the logo, which conveys the company’s strong, unique value proposition. Gold which signifies success is represented in the new identity and exemplifies EDGEFifty3’s commitment to transform brands and grow businesses

The new tagline ‘’Reimagine the way you do it’’ reflects EDGEFIFTY3’s unwavering commitment to building extraordinary brands which will in effect accelerate their business performance growth and Return on Investment.

Also a significant change is how the name is represented from EDGE53 to EDGEFIFTY3.

The COO, George Mensah Britton added that the new EDGEFIFTY3 will be the household name when it comes to Media, Advertising and Marketing Solutions. He stated that EDGEFIFTY3 will be launching soon its new OOH advertising technique which will seek to transform and diversify how brands advertise in Ghana so all should stay tuned.

Follow EDGEFIFTY3 on Social Media: Facebook: EDGE53GH , Instagram: EDGE53GH , Twitter: @EDGE53GH  Google+: EDGE53GH

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