Friday, February 27, 2015

YFM Partners BBC To Bring ‘BBC Minute’ To Ghana

Ghana’s premier youth and award winning radio station, YFM, has signed an agreement with global news giants, British Broadcasting Company (BBC), to bring a news-highlights program to their listeners.

The program – “BBC Minute”, is currently airing exclusively in Ghana on all the YFM brands – 107.9 FM in Accra, 97.9 FM in Takoradi and 102.5FM in Kumasi.

As the name suggests, the “BBC Minute” is a ‘talkable’, ‘sharable’ one-minute news-update program containing information on world News, Sports, Technology and Entertainment. Content for the program is updated every half hour and is made for today’s fast-moving young radio stations.

Commenting on this new development, the Head of Corporate Communications for Global Media Alliance, the mother company for Y FM, Ms Naomi Nelson said “Once again the YFM brand has crossed yet another milestone by partnering with the BBC to bring this program to our cherished listeners. 

At YFM, we always seek new exciting ways of not only entertaining our listeners but also enriching their lives with current ‘as-it-happens’ information from all over the world”.

The BBC minute airs Seven days a week at 7:00am, 9:00am, 10:00am, 12noon, 1:00pm, 3:00pm, 6:00pm, 7:00pm, 9:00pm and 10:00pm.

Y FM is a leading youth-oriented brand that has contributed significantly to the vibrancy and growth of the creative industry in Ghana since its inception.  Known as the official station for the Young and Young at heart, the multiple award-winning station is the most preferred among the youth market in Ghana.

With years of experience in radio broadcasting, this creation of Global Media Alliance Broadcasting Company (GMABC) provides the Ghanaian youth with the best urban and contemporary programme repertoire.

Source: yfmghana.com

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