Tuesday, September 23, 2014

Kokui Selormey Unveiled As Ghana’s Ambassador For Philips AVENT 30th Anniversary

Host of Viasat 1 Ghana 's morning show Kokui Selormey, ‘This Morning’ Tuesday ,September 23th, 2014, has been unveiled as the ambassador for Philips AVENT’s 30th anniversary celebrations in Ghana. 

The proud mother of 3 accepted her role during a press conference at the Labadi Beach Hotel on Tuesday morning. She shared her past and on-going experience with Philips Avent products, describing it as “extremely satisfying”.

Abdallah Khamis, General Manager of Philips West Africa described Kokui Selormey as a role model that fits what Philips AVENT represents for parents and their babies. Born in 1984 with the introduction of the first anti-colic feeding bottle that set the standard for feeding bottles worldwide, Philips AVENT has been there for each and every precious first, supporting moms and babies from pregnancy to playground.

Philips AVENT is known for manufacturing baby bottles, breast pumps, and other baby feeding and health accessories. According to the company, “With a strong heritage of innovation, collaboration and trust, we are celebrating thirty years of Philips AVENT with this year’s release of the Classic+ bottle – a reinvention of our iconic Classic bottle first introduced in 1984.”

“Listening to moms’ needs, we understand the importance of a relaxed feeding experience. As such, we designed the Classic+ bottle with a one-piece anti-colic system for increased ease of assembly and cleanability. And to celebrate our 30th anniversary, the new Philips AVENT Classic+bottle will be available with a limited edition anniversary design.”

Philips AVENT believes that breast milk is, without doubt, best for your baby’s start in life. It provides natural protection against infection and helps your baby’s on-going health and Development. It is estimated that about 64% of mothers in Ghana practice exclusive breastfeeding for the recommended period of the first six months1 and during this year’s World Breastfeeding Week campaign, the Ghana Health Service issued a call for an improved breastfeeding practice among mothers.

Dr Maame Yaa Nyarko, a Paediatrician at the Princess Marie Louis hospital talked about the importance of exclusive breastfeeding to include: Provides superior nutrition for optimum growth; Provides adequate water for; hydration; Protects against infection and allergies; Promotes bonding and development.

Philips AVENT is always on hand to offer expert advice for mothers and their babies with a range of breast pumps and breast care accessories are designed to help mothers in their breastfeeding journey, making it easier and as comfortable as possible to give their baby all the goodness of their breast milk. For more on Philips AVANT visit https://www.facebook.com/PhilipsAVENT.GH

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